lu·social chop seal — Luani + 卢, traditional yìnzhāng signature

Social media for acupuncturists and CAM clinics, by a practitioner — for practitioners.

Real medicine. Real clinics. Against the barcoding of patients.

Become a Founder Clinic →   How it works   About


What you get

Every week, on a schedule, without you writing copy:

  • 2 posts — Facebook + Instagram feed
  • 1 reel — Instagram Reels + TikTok ready
  • Royalty-free images, licensed music, professional editing
  • Personalized watermark on every piece
  • Pre-generated, batched — your clinic stays on cadence

You spend ~10–12 minutes per week reviewing + approving. We never log into your accounts. Your clinic owns everything.


How it works in 5 steps

  1. Onboard once (~30 min) — tell us your modality (acupuncture / herbs / integrative) and your clinic’s voice
  2. We create the week’s content on the Lu-Social platform
  3. You review on your dashboard — approve, edit, or reschedule (~10 min)
  4. Metricool publishes to your Facebook, Instagram, TikTok automatically
  5. You see analytics in your Metricool dashboard

You stay in control. We do the work. The medicine reaches more patients.

See it in detail →


The Founder Tier

$200/month

Pre-launch rate — goes up $50 at launch June 1st. 10 spots.

  • $200/month now, pre-launch — lock this in before June 1st
  • June 1 (launch) — rate moves to $250/month. The price increases $50/month when we go live.
  • July 2026 — rate moves to $300/month. Another $50/month increase. Founding closes when all 10 spots fill, or we hit standard pricing.
  • No contracts. No lock-in. Cancel any time
  • No setup fee
  • Personalized watermark on every piece — depth of personalization expands as the platform matures
  • Help shape the product — your feedback shapes its evolution

Become a Founder Clinic →   Pricing details


Who this is for

  • Solo and small-group acupuncture practices
  • Clinical herbalism + Chinese medicine clinics
  • Naturopathic practices
  • Integrative practices (pediatric, women’s health, sports recovery)

Specialization is the moat. We don’t serve practices outside complementary and alternative healthcare.


Why this exists

The wellness-industrial complex produces sunset-and-quote content at scale. Patients aren’t barcodes; clinicians aren’t influencers. lu-social is the social-media production studio that lives inside a clinic — built by a 20-year practitioner who got tired of watching the wrong content fill the feed.

We’re a small, sustainable tool. Limited cohort by design — starting with 10 founder spots. Mission-aligned only.

Read the background →


See what we produce

lu-social already runs the social-media production for two real properties. The feeds below are the direct output of our stack — same clinician voice, same posting cadence, same operational rhythm Founder Clinics will receive.

Makari Wellness — Michael’s own acupuncture + herbalism clinic (20+ years):

Rootworth — values-aligned movement against corporate medical monopoly:

Scroll either feed. That’s what lands in your clinic’s accounts on the schedule we agree to — calibrated to your voice, not Makari’s or Rootworth’s.

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